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Product Management in Practice: A Real-World Guide to the Key Connective Role of the 21st Century de Matt LeMay

Descripción - Reseña del editor Product management has become a critical connective role for modern organizations, from small technology startups to global corporate enterprises. And yet the day-to-day work of product management remains largely misunderstood. In theory, product management is about building products that people love. The real-world practice of product management is often about difficult conversations, practical compromises, and hard-won incremental gains. In this book, author Matt LeMay focuses on the CORE connective skills- communication, organization, research, execution-that can build a successful product management practice across industries, organizations, teams, and toolsets. For current and aspiring product managers, this book explores: ? On-the-ground tactics for facilitating collaboration and communication ? How to talk to users and work with executives ? The importance of setting clear and actionable goals ? Using roadmaps to connect and align your team ? A values-first approach to implementing Agile practices ? Common behavioral traps that turn good product managers bad Biografía del autor Matt LeMay is the co-founder of Constellate Data, a consultancy that helps companies bring human depth and dimension back to their data. In his work as a technology communicator, Matt has developed and led product management and data strategy workshops for companies like GE, American Express, Pfizer, McCann, and Johnson & Johnson. Previously, Matt worked as Senior Product Manager at music startup Songza (acquired by Google), and Head of Consumer Product at Bitly. Matt is also a musician, recording engineer, and the author of a book about singer-songwriter Elliott Smith.

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Detalles del Libro

• Name: Product Management in Practice: A Real-World Guide to the Key Connective Role of the 21st Century
  
• Autor: Matt LeMay
  
• Categoria: Libros,Arte, cine y fotografía,Diseño gráfico
  
• Tamaño del archivo: 8 MB
  
• Tipos de archivo: PDF Document
  
• Idioma: Español
  
• Archivos de estado: AVAILABLE
  

Lee un libro Product Management in Practice: A Real-World Guide to the Key Connective Role of the 21st Century de Matt LeMay Ebooks, PDF, ePub

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